New business processes and ideas have been seen by many as the solution to major challenges, such as achieving circularity. Because if we keep on doing the same thing over and over again, we will get the same results, Einstein has once said.
For this reason, the 9th Northern Dimension Business Forum, held on 5th April in Saint Petersburg, Russia has focused on new ways of boosting the economic and social development of the Northern Dimension area.
Speaking on the behalf of the home appliance manufacturers in Europe, Paolo Falcioni, a Director-General of APPLiA presented several initiatives, such as Circular Culture, Information for Recyclers (I4R) and the association's recent study which provides a full overview of the material flows stream in the sector.